Heartbeat launches T-shirt line
Mallory Edens, Page 2 Editor
Issue date: 10/17/07 Section: News
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The Campus Store now carries HeartBeat T-shirts, a new line of Fair Trade fashion. The Campus Store held a Grand Opening event Tuesday for the clothing line. As of 5 p.m., 14 shirts had been sold.
The main idea behind the HeartBeat clothing line was to offer students an option to spend their money on something
that will go toward a good cause, said Scott Harsh, assistant director of the Campus Store. More specifically, according to the HeartBeat Facebook group, HeartBeat exists to "empower ordinary people with the opportunity to purchase high-quality
clothing products that benefit their neighbors throughout the world in three ways: equitable compensation for the laborers of the product, providing for the business that markets the product and providing for the global poor through the product."
HeartBeat T-shirts are Fair Trade Products, which means no one was taken advantage of during production of the product, Harsh said. According to the Facebook group, a surge of outsourced labor among major clothing companies has caused an increase in poor living conditions for outsourced workers. This practice has contributed to a third of the world living in
extreme poverty.
Many times, the purchases people make only contribute to increasing the wealth of the wealthy and the poverty of the impoverished, which has caused "an economic divide where just a few people have anything they want in seven different colors, and some people can't even afford to feed their families but
once a day."
With the slogan, "Give a Beat," the HeartBeat clothing line at ACU will be used to increase knowledge of the poor and provide a means to care for them.
Also, money generated from sales will be donated to a charity that has been researched by PovertyLink, an ACU student organization committed to providing students with opportunities or practical justice.
The Students' Association chose to donate funds to Stephen's Children this semester. This faith-based organization works out of Africa to not only disciple, but also provide for, physical needs through job training and education, teaching people how to provide for themselves.
The main idea behind the HeartBeat clothing line was to offer students an option to spend their money on something
that will go toward a good cause, said Scott Harsh, assistant director of the Campus Store. More specifically, according to the HeartBeat Facebook group, HeartBeat exists to "empower ordinary people with the opportunity to purchase high-quality
clothing products that benefit their neighbors throughout the world in three ways: equitable compensation for the laborers of the product, providing for the business that markets the product and providing for the global poor through the product."
HeartBeat T-shirts are Fair Trade Products, which means no one was taken advantage of during production of the product, Harsh said. According to the Facebook group, a surge of outsourced labor among major clothing companies has caused an increase in poor living conditions for outsourced workers. This practice has contributed to a third of the world living in
extreme poverty.
Many times, the purchases people make only contribute to increasing the wealth of the wealthy and the poverty of the impoverished, which has caused "an economic divide where just a few people have anything they want in seven different colors, and some people can't even afford to feed their families but
once a day."
With the slogan, "Give a Beat," the HeartBeat clothing line at ACU will be used to increase knowledge of the poor and provide a means to care for them.
Also, money generated from sales will be donated to a charity that has been researched by PovertyLink, an ACU student organization committed to providing students with opportunities or practical justice.
The Students' Association chose to donate funds to Stephen's Children this semester. This faith-based organization works out of Africa to not only disciple, but also provide for, physical needs through job training and education, teaching people how to provide for themselves.
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